_packaging_design
_project_description
Cantinho das Aromáticas is an innovative urban organic farming project from Portugal, unique in Western Europe. Its main goal is to produce and market high-quality infusions, herbal teas, and seasonings, for both domestic consumption and export.
For this project, I worked on the rebranding of the brand’s tea bag packaging, creating a design that maintains the existing identity while providing versatility and a modern touch, strengthening the brand’s market presence.
brand_id, label_design, illustration
_project_description
Nortada is a craft beer brand born in the heart of Porto, Its identity reflects authenticity, boldness, and a strong sense of place.
For the Nortada Oktoberfest, the challenge was to create a visual identity that celebrated the spirit of the traditional German festival while remaining true to the brand’s personality.
The project involved the development of the beer’s label design, a dedicated visual language for the event, promotional posters, and a custom illustration.
brand_id, label_design, packaging_design, illustration
_project_description
Nortada is a craft beer brand born in the heart of Porto, known for its authenticity, boldness, and strong sense of place. For the Christmas campaign, the challenge was to design a visual identity that brought the warmth and festive spirit of the season to life, while staying true to the brand’s personality. The project included the creation of a special Christmas beer label, custom illustrations, a cohesive visual language, and the design of the Christmas pack, turning the beer into a memorable holiday gift experience.
_project_description
Sala de Prova is a wine destination in Time Out Market Porto, celebrating the wines of the Douro and Porto regions. Its identity reflects tradition, sophistication, and a modern, approachable spirit.
For this project, the challenge was to create a souvenir postcard for visitors as a token of appreciation and a memorable keepsake, combining the elegance of the brand with a fresh, playful touch.
brand_application, packaging_design, illustration
_project_description
Nortada is a craft beer brand born in the heart of Porto, whose identity reflects authenticity, boldness, and a strong sense of place. For the Nortada Advent Calendar, the project focused on offering a unique and immersive experience beyond a simple countdown to the holiday. The calendar features 24 windows, each revealing a different beer, while the visual design of the box evokes nostalgia and reflection on the value of family. The project involved packaging design, custom illustrations, and a cohesive brand application to bring the concept to life.
brand_application
_project_description
Nortada is a craft beer brand born in the heart of Porto, whose identity reflects authenticity, boldness, and a strong sense of place. The project focused on creating a brand application that strengthened the brand presence at points of sale while remaining true to Nortada’s personality. It involved the development of posters for bottles and glasses, as well as custom graphics for beer columns, creating a cohesive and engaging in-store experience.
brand_application
_project_description
Duplo is a chocolate confection produced by Ferrero and long known as one of the brand’s most popular bars. For this campaign, the project focused on creating a brand application that introduced Duplo to the Portuguese market. It involved the development of promotional materials, and campaign visuals, translating the chocolate’s playful and indulgent personality into a cohesive and engaging brand experience.
illustration
_project_description
This project is a self-portrait inspired by the album Balloonerism by Mac Miller, an artist celebrated for his introspective lyrics, experimental sound, and emotive storytelling. The illustration explores personal identity and emotional expression through visual elements that reflect the mood and atmosphere of the album.
I’m Fraga, a graphic designer focused on crafting visual solutions that combine creativity with strategy. My goal is to create work that is both visually striking and meaningful for the brands and projects I work with.
I’m deeply creative and passionate about all forms of art. Alongside graphic design, I’m a tattoo artist apprentice and have worked with henna at major festivals across Portugal. In my free time, I enjoy reading and practicing crochet, which continue to inspire my creativity and attention to detail.